Western Summit is an insurance brokerage offering specialized coverage solutions inside a national network for health care professionals. They chose me to reimagine and revitalize their brand. Since personal relationships are the heart of their business, I delivered a logo, typography, color palette and imagery focused on communicating friendliness and optimism. 

After laying the groundwork for a new brand expression, I worked with their team to craft fresh marketing copy, and then built a custom Webflow marketing site representing the wide range of products they offer on top of a branded design system ready to support future growth. The technical SEO strategy is working like a charm and user engagement is through the roof.